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Ron Chalmers, The Edmonton Journal
$ k/ R) ^5 h2 g& k6 c: ]$ O+ rPublished: Tuesday, April 03, 2007
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EDMONTON - Most Albertans think this is a bad time to buy a house -- but a good time to buy major household items.
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Leger Marketing surveyed 900 Alberta consumers for PricewaterhouseCoopers, in February, asking about the economy.+ K/ k0 z6 X/ y! B) j# J. }
* l! T9 f- R% O- u: G+ AResponses were compiled on a 200-point scale, with scores above 100 indicating optimism that conditions are good or will improve, and lower scores revealing pessimism that conditions are bad or will worsen./ }) V& {0 K" S( l* A% S
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Is this a good time to buy a house in Alberta?
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7 x! G( t, [" @8 dNo, not according to the sample's composite score of 71, showing significant doubt.
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Leger's report noted "the relatively pessimistic sentiment regarding interest rates, combined with the fact that the housing market in Alberta has boomed over the last two years."
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When asked specifically about interest rates, the sample scored 66, with a widely-shared belief that rates will rise.
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& h8 N8 k& k) x2 u) vA question about household incomes drew a score of 141, as most people expected incomes to rise.
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% j" B( H! f G" c) lThe sample scored 161 -- overwhelmingly affirmative -- when asked whether this is a good time to buy major household items "reflecting the fact that many Albertans are experiencing unprecedented levels of disposable income," the report said.
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The prospect for future unemployment was highly optimistic at 127 -- although it's hard to imagine how unemployment could fall any lower.
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A related online survey of 420 Alberta business leaders similarly found optimism about fiscal conditions, current and future business conditions, and future unemployment -- all pushed by "the hot Alberta economy," the Leger report said.
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# P! u0 b' \) Y! A+ q) k- TAmong those several measures, it found that fiscal expectations were the least positive, "which may be attributed in part to the fact that Alberta has a new premier in place, creating uncertainty in relation to fiscal conditions if compared to the previous Klein administration."
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% w+ ~1 P1 l: n1 j x, fThe business sample, like the consumer sample, expected interest rates to rise.
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Barry James, PricewaterhouseCoopers' managing partner in Edmonton, urged borrowers to consider the risk of higher rates.
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6 F/ G; f6 }) _0 ]; V/ |5 B. ^"If you're going to make a large spend, ask yourself what one or two or three more points would cost," he suggested. |
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