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本帖最后由 郭森房贷 于 2009-6-25 08:32 编辑
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( Z" r" q8 F9 a. SCMHC recently surveyed 2,507 new mortgage consumers. Here's what they found:4 f. o6 @) Z0 C+ S; {" B9 m# K+ G
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•70%: Feel now is a good time to buy a home in Canada # n2 I* z% }, _9 K7 G& ~& m6 j
•1/3: Expect to move in the next five years - d6 O0 R$ L+ w$ N4 F' r; y
•73%: Used their own resources (savings, equity, or RRSP) for their down payment.
1 L) ^+ |* A' B/ n ^' P•1/3: Have previously requested their credit score from a credit bureau. (Wow. 2/3 have not?)
5 R) s( T& C. L) I. J•87%: Believe that 40% is the maximum ratio of monthly gross income that one should spend on debts and housing (It's interesting that so many people know this. This 40% figure is, of course, a general lender guideline for maximum TDS.) 1 N3 ]2 o5 z7 \) W) { F3 m1 R }7 |
What matters to homeowners:5 V# u9 m; K6 Z- k( F4 x+ _1 K
; _0 ?7 ?; c# W* R. g- s•"Getting the best rate": This was the number one thing that made customers satisfied with their lender or broker.
1 ?) P0 l" [7 X% E6 [7 n+ R3 N* C•"Service": The top reason driving customer satisfaction with brokers. 2 G @ a! A7 M: X4 |- q
•"A good relationship": The top reason behind customer satisfaction with lenders.
6 C- C) A* `, S# N& i- E0 mOther interesting market share stats:7 t5 t1 D; x/ |5 Z7 |$ ~) @
% ~0 T. j) H0 K) ]' G•90%: The number of people up for renewal who stayed with their existing lender. That compares to 83% in 2007. (This is absolutely stunning. Either lender retention departments are getting much better or people are getting more complacent. In this competitive market, you've got to shop around-or, better yet, get a professional to do it for you.) ; j& Z& x1 N; g( p+ V2 k. I. k
•25%: The number of mortgages originated by mortgage brokers. CMHC said it was 27% in 2007 (See CMHC's 2007 Mortgage Survey). (The banks seem to be making a comeback for the time being. They're most definitely getting more competitive. In addition, we're seeing a lot of smaller lenders harness the power of the net to drive new business.) 4 V6 M/ d6 d) j$ f* @: }
•44%: The number of first-time buyers who got their mortgage through a broker. (This is up sharply from 35% in 2007.)
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! p$ A4 i; T6 R, {http://www.happymortgages.com/newsarticle.asp?id=210. m2 c H2 Y+ F! D
Source: The chart and all data are courtesy of CMHC. |
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