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Ron Chalmers, The Edmonton Journal3 L) q; b9 z/ m5 s. ~
Published: Tuesday, April 03, 2007
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EDMONTON - Most Albertans think this is a bad time to buy a house -- but a good time to buy major household items.
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Leger Marketing surveyed 900 Alberta consumers for PricewaterhouseCoopers, in February, asking about the economy.
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4 @) @: E3 a/ H7 [5 }6 cResponses were compiled on a 200-point scale, with scores above 100 indicating optimism that conditions are good or will improve, and lower scores revealing pessimism that conditions are bad or will worsen.$ I4 I8 ?: L% I8 _
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Is this a good time to buy a house in Alberta?
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, E9 }* K5 ]4 t( vNo, not according to the sample's composite score of 71, showing significant doubt.$ b) @8 |* p# v, M( K) M$ {
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Leger's report noted "the relatively pessimistic sentiment regarding interest rates, combined with the fact that the housing market in Alberta has boomed over the last two years."
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When asked specifically about interest rates, the sample scored 66, with a widely-shared belief that rates will rise.: U$ U0 y5 f! N1 z1 E& B* `8 x- d
- }/ z# W# u6 k6 LA question about household incomes drew a score of 141, as most people expected incomes to rise.
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+ L* P9 w* k; O. e9 n5 LThe sample scored 161 -- overwhelmingly affirmative -- when asked whether this is a good time to buy major household items "reflecting the fact that many Albertans are experiencing unprecedented levels of disposable income," the report said.
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The prospect for future unemployment was highly optimistic at 127 -- although it's hard to imagine how unemployment could fall any lower.
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A related online survey of 420 Alberta business leaders similarly found optimism about fiscal conditions, current and future business conditions, and future unemployment -- all pushed by "the hot Alberta economy," the Leger report said.9 G) F- o4 Z2 ~; f% X
! `7 o" g5 ^( t9 v% ?+ dAmong those several measures, it found that fiscal expectations were the least positive, "which may be attributed in part to the fact that Alberta has a new premier in place, creating uncertainty in relation to fiscal conditions if compared to the previous Klein administration."6 j/ T, M8 s) ~( r9 [5 Y7 h
; h1 v4 e+ W5 F9 w& b. t1 ?1 Z, ?4 ?. F @The business sample, like the consumer sample, expected interest rates to rise.% g% E8 g" D t0 v8 u M
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Barry James, PricewaterhouseCoopers' managing partner in Edmonton, urged borrowers to consider the risk of higher rates.
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h/ F7 _0 m# d8 O0 d: a2 q"If you're going to make a large spend, ask yourself what one or two or three more points would cost," he suggested. |
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